Photo taken at a coffee shop near the beach in Costa Rica.
hi, i’m kip
also known as alicia kueper
(pronounced “kip-per”)
Except that I recently got married and now my last name is actually Farkas, but anyway…
My experience
I’ve been working in the St Louis area for 15 years as a Designer + Creative Director. I have a rich understanding of packaging design through my experience with brands like Eukanuba and CRAVE pet foods, and Pictsweet Vegetables. I also have a passion for creating video content and have had the opportunity to create spots for Pampers, Olay and Dr. Brown's, to name a few.
My interests
When I’m not entangled in a design project, you can find me out walking my dog, binge-watching trashy tv or planning my next vacation on an Excel spreadsheet. I'm also the mother to two, four-legged daughters, Yadi (cat) and Maggie (dog).
My inspiration
After thrusting myself into a couple of solo trips to Europe, I’ve obtained an intense love for travel. I truly believe that immersing yourself in a foreign culture is the best way to grow, which is why I have created the goal of visiting another country each year to continue feeling inspired + refreshed.
my areas of design expertise:
branding (design)
branding (strategy)
packaging
presentation design
print collateral + layout
website design
social media content creation
video creative direction
but, don’t take my word for it…
“Alicia is great to work with! Her process is thorough and includes expectations, timelines, cost estimates and delivery dates. We are super happy with her designs! We look forward to working with her again and again!”
— SUZANNE R.
COO, Alloy Personal Training
“Kip has brought so much creativity, inspiration and clarity to projects! Highly recommend her work and ability to make the client/designer relationship seamless.”
— DEBORAH C.
Global Brand Lead, Eukanuba
“Kip was*great*from startto finish. She was efficient without sacrificingquality or thoughtfulness in her work and I was extremely pleased with all aspects of the project.”
— CASON C.
Founder, Explorer Cold Brew Co.
“Alicia was a pleasure to work with, from beginning to end nothing but PROFESSIONALISM. I know it can be hard to convey what you are thinking as a business owner, Alicia listened to me and came up with a great new logo for my gym. I have always been skeptical of using a marketing person, afraid of the cost or just not getting what I wanted. Alicia made this process worth every dime.”
— MAC J.
Founder, Future of Fitness
“As someone who has worked with Kip for many years... I would highly recommend her! One of the strongest designers on many fronts that I have had the privilege to work with.”
— TINA V.
CEO, Brighton Agency
“Alicia is truly a master in her craft and made our recent logo creation project a breeze! She is organized, communicative & collaborates well. She took our feedback and ideas and applied her own creative vision and polish, resulting in something we all loved! The entire process was seamless.”
— MEGAN M.
PR & Marketing Difrector,Meier & Benitez Orthodontics
“Alicia is a true professional! Her designs are amazing. She has a talent for absorbing a brand's aura and essence and translating that into design. She helped us create additional content for Bonide's ecommerce listings. She took feedback well and incorporated it into her designs. I would highly recommend her for your branding and graphic design project.”
— SERENA H.
Director of ECommerce, Bonide Gardening Products
“From big, conceptual branding projects to cute wedding invites and signs for a first birthday party, Alicia can honestly do it all! She brings the same enthusiasm to any project, big or small!”
— RASHIDA D.
The Grieving Mama’s Club Podcast